CDA Essentials 2016 • Volume 3 • Issue 3 - page 19

19
Volume3 Issue3
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CDA
at
W
ork
Therearemany reasons to smile inApril.Notonly is springfinallyhere, but it’salsoNationalOral
HealthMonth (NOHM).NOHM isagreatopportunity topromotegoodoralhealthhabits
and reinforce the importanceofvisiting thedentist.
Ona larger scale,NOHMunderscores thework thatdentistsdo in theircommunities tohelp
provide support tovulnerablegroups through targetedprograms.Throughout themonth, provincial
andnationaldental associationshighlight thebestpreventativecare thatCanadianscanundertake to
helpmaintainhealthymouths.Here’sa samplingofhowNOHMwascelebrated inAprilwithevents,
activitiesand initiativesacross thecountry.
HAPPY
NATIONAL
ORALHEALTHMONTH!
Alberta
TheAlbertaDentalAssociationand
Collegeaireda seriesof televisionand
radiocommercials throughout the
province.
BritishColumbia
TheBritishColumbiaDental
Association’s (BCDA) "YourDental
Health" campaignwithDr. BruceWard
ran throughoutApril toeducate the
publicon the importanceofgoodoral
healthand thevalueof regulardental
care. Thecampaigndelivereda series
of ‘Didyouknow?’ styleads through
radio, SkyTrain, bus, onlineand social
media (Facebook), inaddition to
Chineseprintmedia.
CoincidingwithNOHM, theBCDA
providedmaterials to support its
memberswhoparticipated inpres-
entations to schoolsandcommunity
organizations.
Manitoba
TheManitobaDentalAssociation
(MDA) launchednewpatient educa-
tionand informationmaterial for the
FreeFirstVisitprogram. Thecampaign
messagepromotes the idea that the
firstdental examination shouldbe
donebyageone, and that thefirst
visit is freebeforeage3.
Updatedcounter cardsandwindow
decalsabout FreeFirstVisit, along
withpatient information fact sheets,
werecirculated toManitobadental
offices.New for theprogram, pub-
lichealthnurseswereengaged to
includeearlycareandfirstdental visit
informationprominently in theirnew
parent/newchildhomevisits.
MDA launchedavideoentitled
“BeMouthy”which joinedMDA’s
other award-winningadsandvideos
in rotationon televisionandonline
through socialmedia. Thevideocan
be seenatManitobaDentist.caoron
theMDAFacebookpage.
NewBrunswick
Dentistsgavepresentationsaboutoral
health to studentsat several schools
throughout theprovince.
TheUpper Saint JohnRiverValley
partneredwithPrescriptionAction to
holdanoral healthawarenessevent
atMont Farlagne.Dr.Daniel Violette,
CDABoardmember, andotherNB
dentistshandedout toothbrushes
andflossandhealthy fruit to the
participants.
(PhotoofDr. Violette (l.)atMontFarlagne)
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